Wednesday, October 20, 2010

Abstract Mark Design

Project Description
Design an abstract mark that visually portrays the core characteristics of a large conglomerate. This will necessitate designing a symbol and its accompanying signature line.

Considerations
The challenge you face with this assignment is in making your mark unique (memorable) and appropriate.

Your Client
"Provenance" a venture capital company

Provenance Positioning Statement
THey are uniquely different from other venture capitalist in that they have a strong online presence that allows them to penetrate remote markets and glean diverse and creative ideas. The name Provenance hints at, birthplace, creation, arising: coming to light, bringing forth, giving life, etc. As a company they would like to be perceived as powerful, supportive, innovative, precise, stealth, intelligent, measured risk-takers and stable.

Do you think I portrayed all of those adjectives for the company of Provenance?

Wednesday, October 13, 2010

Boo at the Zoo

Brand Identity - Pictorial Mark- Boo at the Zoo

The Client:
"Boo at the Zoo," a community party at an urban zoo

"Boo at the Zoo" Mission Statement
Boo at the Zoo is an annual fund-raisingevent for an urban zoo. It is an evening of party and games for the entire community hosted by the zoo and on location at the zoo. It is a party that also raises zoo awareness and as such functions also as a public relations/advertising event.

"Boo at the Zoo" Positioning Statement
Boo and the Zoo is unique in that it is a party that combines the ambiance of a zoo with all it's diverse animals with the trappings of tradition Halloween in America. Boo at the Zoo wants to be perceived as an eventing of fun, slightly spooky, traditional with a twist, Halloween party.

This is how it turned out. I think he looks kinda cute, a torkin

Tuesday, October 12, 2010

HTML/CSS Website

I finished it!! It's done and I hope it works and that you enjoy it!!
Here is the link SnowChatter (it's best if opened in Safari).
Check it out and let me know what you think.

Wednesday, September 29, 2010

Whisk it!

Mission/Position & Wordmark design

Whisk It! Mission Statement
The mission of Whisk It! is to provide culinary software that generates recipes based on ingredients that the user already has on hand.

Whisk It! Positioning Statement
Whisk It! is unique due to its ability to take multiple ingredients from your kitchen and provide a variety of recipes. We want to be perceived as wholesome, professional, trustworthy, dynamic, fresh , quick, and fun.

Wednesday, September 22, 2010

Tutorial


How to put a YouTube video on your website.

Embedding a video on your web page becomes as easy as cutting and pasting. Plus with YouTube it’s free, they provide the service, and they also provide the bandwidth. So the video is hosted on their servers and uses their bandwidth! Hard to beat a deal like that!

  • ·      Go to YouTube.com
  • ·      Find the video that you want on your website.
  • ·      When you’ve located the video you’d like to add to your page on YouTube, look below the video for an <Embed> link as shown below.


  • ·      When you click the Embed link, the HTML code used to embed that video is displayed directly below it.


  • ·      By clicking your mouse within the new embed code (in the form field), all the text in that field is highlighted.
  • ·      You then right mouse click in that field, and select Copy from your browser's drop down that will appear when you right click in the field.

The code should look like this
<object width="640" height="385"><param name="movie" value="http://www.youtube.com/v/ARpzavb7PQk?fs=1&amp;hl=en_US"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/ARpzavb7PQk?fs=1&amp;hl=en_US" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="385"></embed></object>
  •  Then, open the source code of your web page. 
  • Paste it into your page (either right click again where you want it, and select Paste, or place the mouse cursor  where you want it, and hit Control and V on your keyboard at the same time.
  •    The embed code will be thusly deposited into your web page.
  •    Save the page, upload it to your web server using an FTP client, and view it in your browser!

Monday, September 13, 2010

Letterform Mark Design

Letterform Mark Design - figure/ground and letterforms

Project Description
Design a letterform mark using your initials in a figure and ground relationship.
Applying figure/ground to letterform shapes is the best way to really see typography.

Wednesday, September 8, 2010

Abstraction/Stylization

Abstraction/Stylization

Considerations:
Ask yourself these questions; What is the essence of this animal? How much of this animal can I get rid of and still quickly recognize it.

Can you guess what it is?